How much does a WordPress website cost in the US?

WordPress website development in the US ranges from $200 for customized premium themes to $3,000+ for custom-coded PHP Gutenberg themes with membership and booking capabilities.

Global WordPress Benchmark

Global WordPress Development Cost Calculator

Estimate WordPress build budgets based on theme customizability, plugin architecture, and developer skill level.

Number of WordPress Pages 5 Number of published page layouts

WordPress Development Approach

Theme / Page Builder Kadence, Astra, or Elementor (~2.4h/pg) Custom PHP / Gutenberg Bespoke block theme (~4.5h/pg)

Provider Tier

Freelancer Lean US rates ($11–$19/hr) Boutique Agency WordPress agency ($18–$28/hr) Enterprise Agency High-security team ($24–$35/hr)

WordPress Integrations

Appointment Booking System (+12 hrs) Amelia, Bookly, or WooCommerce Bookings plugin setup

Membership & Content Gating (+18 hrs) MemberPress or Restrict Content Pro portal setup

Multi-Language WPML/Polylang (+12 hrs) Translation switcher, string translation, and multilingual SEO

WordPress Development Pricing Breakdown

WordPress remains the most popular CMS globally, but pricing varies dramatically based on whether you use existing pre-built themes or require custom PHP block themes. In the US, experienced WordPress developers charge $11 to $19/hr as freelancers, and $18 to $28/hr as agency teams.

Related US Cost Calculators

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WordPress Development Pricing Breakdown